City Council approves two more sponsorships

26 Apr 2021


The Bank of Elk River and the Metal Craft have reached agreements with the city of Elk River to provide a multi-facility naming partner for several marketing opportunities.

The two Elk River businesses have agreed to sponsor the Furniture and Things Community Event Center, Lion John Weicht Park and the Youth Athletic Complex by marketing their businesses for a five-year period at these venues.

These are the fourth and fifth sponsorship deals inked by the city for the community event center with the help of Chris Potenza of Frontburner Sports. Potenza found the latest partners were interested in a multi-facility marketing opportunity. The city has secured more than $1.3 million that will flow to the city over a 15-year period of time with mix of multi-year deals.

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